The international education sector was defined by change in 2024,
as policy updates continued to affect student choice and institutional operations.
As we wrap up the year, it’s easy to see the sector as more complex and with more
uncertainty ahead. While that complexity isn’t a bad thing, navigating this
new landscape requires careful attention to shifting trends.
This year, the popularity of the “Big Four” English-language destinations1 receded.
Meanwhile, destinations like Germany, Ireland, and South Korea welcomed more students
than ever, and surging interest from countries like Ghana and Nepal reshaped campuses.
These trends demonstrate that international student interests are diversifying,
setting the stage for future shifts in 2025.
We covered these topics and more in 2024 to provide our readers with real-time strategic
insights. Let’s take a look at some of the most pivotal moments and learnings from the
past 12 months.